First of all, let’s take a look at the world SEO and then, SEO advantages.
SEO refers to Search Engine Optimization.
Let’s look at the following scenario.
You want to download some images of flowers. So, you goto google and search “flower images”. Then you get a list of results.
The first search result may be www.abc.com’s second result maybe, www.xyz.com. After that, you will visit one or more of these top results and download the images you want.
According to this scenario, www.abc.com is the top result we got. So, simply optimizing to find a website using a keyword is known as SEO or Search Engine Optimization.
1. Better User Experience
Any person who wants to know about your website can easily reach your website. No need to search the entire web to find your website. At least a keyword is enough to find your website. SEO is a critical factor that affects to load of your website. Did you know that 2 seconds of lateness decreases your organic traffic by 5%? You can provide a good customer experience through SEO.
2. Increases the Traffic of Website
Anyone who searches about the things related or likely to your website includes, gets your website as a search result. This helps to increase your organic traffic. They visit your website and if your website provides the service they want, there is a 90% probability of visiting your site again.
3. Brand Credibility
Appear in the first few results gives your customer the idea that you are a top player in your industry or service. Branding is the key to a successful business. SEO helps to brand your business automatically. It helps to grow your sales and earn an unexpected amount of money.
4. Helps to Earn Passive Incomes
Because of the higher traffic your site gets, people like to advertise their products on your website. You can get a passive income by advertising other products on your website. And also, you can use tools like Google AdSense to earn money. Other than these you can use affiliate links to increase your passive income.